Category: Tools
My Goal? Get Content on This Site!

I have been completely ignoring this project because of the other 99 of them that I have going. Either way, this site will eventually be a solutions-based service that analyzes and reports on mobile activity for your website. Of course, we all know that Google as acquired AdMob, so if that isn’t a spark to light the fire under a [...]

By Joseph Schaefer with 0 comments
Is Too Much Data Too Much?
Is Too Much Data Too Much?

I’m not sure that Avinash Kaushik would agree, but it seems that an overwhelming amount of data does not necessarily equate the most valuable data. Can too much data be a problem and not lead to a solution?

By Joseph Schaefer with 0 comments
Keyword Research Using Youtube
Keyword Research Using Youtube

Deciding what keywords to use during optimization isn’t always ‘what you think’ people are searching for. There’s a science to it. Luckily, there are free and easy ways to find current search trends. Here’s a very quick video tip using Youtube.

By Joseph Schaefer with 0 comments
SEO Basics Wallpaper
SEO Basics Wallpaper

An SEO basics (cheat sheet) desktop wallpaper is perfect for newbies. Think of it as a desk reference checklist that is always at your fingertips. From pre-campaign to reporting, the basics (and more) are right here for you to put directly on your desktop. Download it now, right here. 

By Joseph Schaefer with 0 comments
SEO Toolbars: Fave of the Day
SEO Toolbars: Fave of the Day

When it comes to analyzing competitors or your own clients, having the right tools at the right time can save you, well, time. Plus, the “overall picture” abilities reduce the awful feeling of making a mistake. My current favorite SEO toolbars.

By Joseph Schaefer with 0 comments
Analyze Your Links
Analyze Your Links

Here’s an important aspect to keep in mind when looking at links to your site. Remember, links to your site in conjunction with other SEO factors will help drive more traffic due to search engine inclusion and rank (though around here we don’t count that as a metric).

By Joseph Schaefer with 1 comment
Google’s Translator Phone
Google’s Translator Phone

Within a couple of years or so, Google hopes to release its phone software that will almost instantaneously translate spoken language. Obviously, breaking a language barrier of this nature is massive. This, coupled with its existing voice search technology will…

By Joseph Schaefer with 0 comments
Simple ROI: Google Analytics
Simple ROI: Google Analytics

If you’re a business owner or simply want to know how your efforts for driving traffic are paying off, literally, set goals in Google Analytics and actually see it. Here’s how.

By Joseph Schaefer with 0 comments
Social Media First Steps

If you’ve grown a brand, built and marketed a website and are now only getting on the social media bandwagon, you might have made a mistake. Your company name, brand, product name (whatever) might have been swallowed up in regards to profile name availability.

By Joseph Schaefer with 0 comments