If you’re in the Plattsburgh, NY area next week (well, June 15th to be exact), I’ll be presenting the Keynote at the SBDC’s Demystifying Social Media for Small Business.

Or, the best decisions you haven’t made. Many agencies cry out that they want to be known as ‘thinkers, outside of the box’ or that they ‘do things differently’ when in fact, they try to output those philosophies, tools and techniques but still run the inside of the walls like the old days…you know the ones, the days before smart [...]

I have been completely ignoring this project because of the other 99 of them that I have going. Either way, this site will eventually be a solutions-based service that analyzes and reports on mobile activity for your website. Of course, we all know that Google as acquired AdMob, so if that isn’t a spark to light the fire under a [...]

Currently there are two very important conferences coming up. See which ones they are, their agendas and links to register for the events. From the SMX website: “No one has been programming search marketing conferences longer than the Search Marketing Expo content team. No one. Our people created the world’s first major search marketing conference and expo in 1999, and [...]

Some of you know that I’ve been feverishly working on a ‘simplistic’, useful guide for website owner newbies. The title was to be ‘Signals and Noise’. I had thought I’d stumbled upon a great theory until I found a blog with a very similar name. Now what!?

When it comes to content strategy, habits are hard to break. Stop shouting out what ‘would be cool’! With that said, good design has its place but here’s where it doesn’t (really).

I’m not sure that Avinash Kaushik would agree, but it seems that an overwhelming amount of data does not necessarily equate the most valuable data. Can too much data be a problem and not lead to a solution?

I was feeling like I had no SEO style in terms of clothing. So, I created this SEO t-shirt (for sale – the link is in the post). It reads, “I Play In Traffic: It’s an SEO Thing”. And oh yeah, the t-shirt is made of organic materials. Here’s the link.

Deciding what keywords to use during optimization isn’t always ‘what you think’ people are searching for. There’s a science to it. Luckily, there are free and easy ways to find current search trends. Here’s a very quick video tip using Youtube.

Local Optimization can lead to more website traffic right in your backyard. This time around, I’ve decided to SHOW you by way of video. See it, learn it, do it. You’re welcome.

With little doubt, marketing online and using video for traffic or positive brand awareness is a prudent idea. But, a question I often hear or ask myself is, “What exactly should I do to promote my video online?” We’ll use Youtube as our example, but in any event, here are the basics.

The more I learn about marketing on the web and the web in general, the more interested I become in studying it and talking about it. My new research project, Signals Vs. Noise, is part research and part sharing of knowledge on the topic of web ‘signals’ vs. web ‘noise’. What the heck does it all mean?